Curation, personalisation and interactive-delivery are the key to future-ready learning products and services
Millennial’s already make up the biggest cohort of parents in most countries and are spending exponentially more on all things related to learning. Their digital consumption is significantly higher per capita than all other generations, yet they are currently underserved in their access to engaging learning content.
Fundamentally different to all others in their consumption and preferences, at the heart of the matter lies the millennial’s innate natural ability to think of digital and analogue experiences seamlessly. This in turn leads to their desire for curated, customised experiences in all products and services they consume.
At Sandbox we have a deep understanding of millennial behaviour, particularly as parents, and we’ve used our insight to create a portfolio of products which are platform agnostic, highly engaging and above all replace broad strokes with niche impact.
Why it matters
Preparing our kids for the world of tomorrow
65% of kids born after 2010 will grow up to work in industries that do not even exist today and in some cases, are yet to even be imagined. Furthermore, 50% of all labor-intensive jobs globally will be automated before 2030.
In the wake of artificial intelligence and automation, which skills will our children need to excel in the world of tomorrow? An even bigger question is how do we train them?
On one hand, this digital native generation learns and interacts completely differently from any generation before them and on the other, our education system has not evolved much for close to a hundred years, barely re-packaging it’s archaic format for the sake of innovation. Not much different from asking a group of astronauts to search and conquer new worlds’ at the back of a horse carriage. It’s just not going to work.
New generation learning has to embrace digital disruption to deliver true innovation & relevance.
The solution lies in combining media with learning.
Media and Learning
Blurring the Lines
Our Insightful Approach
Entertainment by design, learning by stealth
A Winning Strategy
Engage. Entertain. Educate.
Sandbox has been assembling businesses that delight digital native kids and their millennial parents across all digital touch points.
We work with companies that have strong growth potential under exploited assets and help build series of complimentary verticals in content, platforms and brands.
Across Sandbox, and its products, the number one goal is to focus on a “whole child” approach. By working along-side top educators, we are combining 21st century skill-sets with cutting edge technology, gamification and personalization across our suite of products to accelerate deep learning outcomes.